What would you do if you knew that the startup you've invested your career and capital into building to solve today's problems had a 50% chance of being unfit for the market in 5 years? That's exactly the question, and fate, that entrepreneurs and innovators' live with every day. Customer experience and market studies help, but here's the problem: they're already expired when you start operating. They won't help you get fit for what clients will want in 5, 10, or more years from now. What you need is to leave history behind, and turn to the future. In this eye-opening presentation, walk with Josh, a strategic foresight professional, into your startup's possible futures, and examine the blind spots that are hiding fatal risks and fantastic opportunities from you.
Joshua Brockway is Founder and CEO of Key and Crown, a Risk Manager & Strategic Foresight consultancy. He is a dedicated leader and trusted advisor who has repeatedly proven to be vital in building strong foundations, building analytically sound cases for bold ideas, propelling change-management initiatives, and finding ways to use the tools and resources to solve tomorrow's problems.
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